{"id":70092,"date":"2026-01-29T14:05:37","date_gmt":"2026-01-29T19:05:37","guid":{"rendered":"https:\/\/botabota.ca\/?p=70092"},"modified":"2026-02-06T11:37:36","modified_gmt":"2026-02-06T16:37:36","slug":"breast-cancer-finding-your-anchor","status":"publish","type":"post","link":"https:\/\/botabota.ca\/en\/hublot\/bota-bota-en\/breast-cancer-finding-your-anchor\/","title":{"rendered":"Breast cancer: finding your anchor"},"content":{"rendered":"\n<p>Today, we see that approximately one in eight women will be diagnosed with breast cancer during her lifetime. A statistic that sends a chill down one\u2019s spine and calls for greater awareness. This year, Bota Bota is proudly partnering with the <a href=\"https:\/\/rubanrose.org\/en\/\">Quebec Breast Cancer Foundation<\/a> to shine a light on this issue and raise awareness within its community.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">When a diagnosis enters everyday life<\/h2>\n\n\n\n<p>\u201cIt will be a year in a week.\u201d Natalie Emond, Director of Customer Experience at Bota Bota, is sitting behind her computer screen, from where she speaks to me. Her short hair bears witness to her journey, while outside, the snow continues to fall. \u201cI discovered a lump in my right breast,\u201d she recalls. \u201cI\u2019m close to menopause and my body is changing. It took me two months before I went to see my doctor.\u201d<\/p>\n\n\n\n<p>This is a reality for many people, including Isabelle Patenaude, Director of Development for the Quebec Breast Cancer Foundation. Six years ago, while pregnant with her second child, she did not immediately notice the changes in her breasts. \u201cDuring pregnancy, you completely lose your bearings because your breasts change so much.\u201d<\/p>\n\n\n\n<p>Since that discovery, Natalie has come to see her days differently. \u201cThe hardest part isn\u2019t the treatments. It\u2019s the waiting. Waiting for real life.\u201d She tells me about the before and after the diagnosis. The moments of limbo, time standing still, and all the unanswered questions that come with it. \u201cReceiving a breast cancer diagnosis is the equivalent of a tsunami, for the woman herself as well as for her family and loved ones,\u201d explains Isabelle.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Support beyond medical care<\/h2>\n\n\n\n<p>Natalie stopped working a year ago, a year that feels both unbearably long and incredibly short to her. \u201cA year ago feels like it was just yesterday!\u201d She finds comfort in her family and friends daily. Still, she knows that while her life is on pause, it doesn\u2019t mean everyone else\u2019s is.<\/p>\n\n\n\n<p>The Quebec Breast Cancer Foundation was created to help people in the same situation as Natalie. \u201cIt was my own diagnosis that led me to work at the Foundation,\u201d Isabelle shares. \u201cWhat motivates me is being able to offer support and services to women throughout this entire journey.\u201d<\/p>\n\n\n\n<p>She feels a certain pride in being able to fill several gaps left by the current healthcare system.<br>\u201cAround a diagnosis, there are issues related to mental health, family organization, and financial insecurity as well.\u201d These collateral effects are addressed by the Foundation, among other ways, through its partnerships, donations, and fundraising efforts.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Well-being as an anchor<\/h2>\n\n\n\n<p>The question of well-being itself is essential along this path. \u201cThere are as many reactions as there are women fighting this cancer,\u201d explains Natalie, who does not hide the mental fog and daily physical fatigue she experiences. Massage therapy provides her with essential relief throughout her treatment journey. \u201cIt\u2019s a kind of touch that is completely opposite to what I\u2019m used to receiving.\u201d A moment of grace that distances her from medicalized contact, needles and surgeries. With a smile that the staff on board know well, she describes it as a pause of happiness, a chance to reconnect with her colleagues at Bota Bota.<\/p>\n\n\n\n<p>\u201cMy relationship with time has changed. I celebrate victories now; my sense of gratitude is different.\u201d With emotion, she shares the kindness, gentleness, and professionalism of her medical team; key assets in getting through this complex chapter. \u201cLife doesn\u2019t stop. I have moments of discouragement, but I will heal. And after all this, it will be over.\u201d<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><em>On February 4, your moment of well-being matters more than ever.<\/em><\/p>\n\n\n\n<p><em>50% of the proceeds from the water circuit will be donated to the Foundation to help support and accompany those affected, as well as their loved ones. <a href=\"https:\/\/botabota.ca\/en\/evenements\/pause-for-the-cause\/\">Book<\/a> your water circuit for the cause today.<\/em><\/p>\n\n\n\n<p><em>To learn more about the Quebec Breast Cancer Foundation, visit: <a href=\"https:\/\/rubanrose.org\/en\/\">rubanrose.org<\/a><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today, we see that approximately one in eight women will be diagnosed with breast cancer during her lifetime. 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