{"id":44696,"date":"2022-10-24T16:02:03","date_gmt":"2022-10-24T20:02:03","guid":{"rendered":"http:\/\/botabota.ca\/?p=44696"},"modified":"2024-02-21T08:30:57","modified_gmt":"2024-02-21T13:30:57","slug":"bota-botas-new-publicity-campaign","status":"publish","type":"post","link":"https:\/\/botabota.ca\/en\/hublot\/bota-bota-en\/bota-botas-new-publicity-campaign\/","title":{"rendered":"Bota Bota&#8217;s new ad campaign"},"content":{"rendered":"\n<p>The Bota Bota team is very pleased to present its new advertising campaign, which comes under the theme &#8220;Drift into a new perspective&#8221;. <\/p>\n\n\n\n<p>Photographed and filmed by James Stapleton and the Dada Agency, this campaign aims to offer a reimagined vision of relaxation; a different positioning on the intention behind a change of perspective.<\/p>\n\n\n\n<p>Like its latest visual campaigns, Bota Bota is proud to highlight the various members of its crew as models.<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">The visuals<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"563\" src=\"https:\/\/botabota.ca\/wp-content\/uploads\/2022\/10\/ancrage-en-perspective_affiches_fr-1024x563.png\" alt=\"\" class=\"wp-image-44724\" srcset=\"https:\/\/botabota.ca\/wp-content\/uploads\/2022\/10\/ancrage-en-perspective_affiches_fr-1024x563.png 1024w, https:\/\/botabota.ca\/wp-content\/uploads\/2022\/10\/ancrage-en-perspective_affiches_fr-300x165.png 300w, https:\/\/botabota.ca\/wp-content\/uploads\/2022\/10\/ancrage-en-perspective_affiches_fr-768x422.png 768w, https:\/\/botabota.ca\/wp-content\/uploads\/2022\/10\/ancrage-en-perspective_affiches_fr-1536x844.png 1536w, https:\/\/botabota.ca\/wp-content\/uploads\/2022\/10\/ancrage-en-perspective_affiches_fr.png 1820w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\">The ad<\/h2>\n\n\n\n<center><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/T1NmqbeDfLA\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe><\/center>\n\n\n\n<center><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/6jraLsY-IXM\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe><\/center>\n\n\n\n<center><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/CSehXDv-0eI\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe><\/center>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>You&#8217;ll find these images dispersed throughout the city!<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"563\" src=\"https:\/\/botabota.ca\/wp-content\/uploads\/2022\/10\/ancrage-en-perspective_abribus_fr-1024x563.jpg\" alt=\"\" class=\"wp-image-44734\" srcset=\"https:\/\/botabota.ca\/wp-content\/uploads\/2022\/10\/ancrage-en-perspective_abribus_fr-1024x563.jpg 1024w, https:\/\/botabota.ca\/wp-content\/uploads\/2022\/10\/ancrage-en-perspective_abribus_fr-300x165.jpg 300w, https:\/\/botabota.ca\/wp-content\/uploads\/2022\/10\/ancrage-en-perspective_abribus_fr-768x422.jpg 768w, https:\/\/botabota.ca\/wp-content\/uploads\/2022\/10\/ancrage-en-perspective_abribus_fr-1536x844.jpg 1536w, https:\/\/botabota.ca\/wp-content\/uploads\/2022\/10\/ancrage-en-perspective_abribus_fr.jpg 1820w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n<p>To learn more, discover the portraits of <a href=\"http:\/\/botabota.ca\/en\/hublot\/bota-bota-en\/james-stapleton-on-the-art-of-perspective\/\" target=\"_blank\" rel=\"noreferrer noopener\">James Stapleton<\/a> and <a href=\"https:\/\/botabota.ca\/en\/hublot\/bota-bota-en\/portrait-olivier-rielland-nadeau-at-the-heart-of-the-concept\/\" target=\"_blank\" rel=\"noreferrer noopener\">Olivier Rielland Nadeau<\/a>, creative director of the campaign.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Drift into a new perspective&#8221;<\/p>\n","protected":false},"author":2,"featured_media":44710,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[85],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bota Bota&#039;s new ad 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